Comprehensive List building Series Part 3
Your list is a lifeline in many ways. Its a way to reach out to new potential customers as well as stay in touch with the customers you have now and making sure they continue to be your customers.
Just having a list of names and contact information isnt what creating a list is about. Its about growing a list of potential customers. This requires a bit of creativity and work on your part. You not only have to reach out to people, but you have to reach out to the RIGHT people.