When to Use Wix Web Hosting (And When Not To)

      Comments Off on When to Use Wix Web Hosting (And When Not To)
wix web hosting

Wix web hosting clearly understands search engine optimization, because their site pops up first when typing words like, “blogging site” into a search engine. For this reason, many people use a Wix site for web hosting, blogs, and a CMS platform.

Should you follow the crowd?

When to Use Wix

Wix can be useful in certain situations. You should use Wix if:

  • you’re a ‘do it yourself‘ business owner
  • you need a website but do not have the extra cash to pay for one
  • you’re setting up a hobby site
  • you want to start a personal blog
  • you need it for a short-term project

Features That Make Wix Web Hosting Desirable

Wix offers some desirable features. Read on for reasons to use a Wix site.

1. Wix Pricing Beats Out Most of the COmpetition

Owning a website can cost you anywhere from $50 to $250 a year if you build the site yourself, or thousands more if you hire somebody to build and manage it. Wix offers you a completely free website option! For an infinite amount of time, people can access your site, without the worry of it getting blocked for non-payment.

In fact, if you decide to use Wix, the free site offers the best advantages. The only caps do not limit page or page types, but storage and features. You just need to deal with your web address structured ‘http://yourwebsite.wix.com/yourwebsite’ rather than your own domain name.

2. Wix Offers an Easy Way to Build a Site

Building a Wix free website requires absolutely no technical skills. Literally, anybody with reasonable intelligence can set up their own page.

They lay out your feature options clearly and allow you to add elements like text, images, contact forms, etc. with a simple drag and drop method.

3. Wix Offers a Wide Variety of Features

Wix web hosting provides you with a large variety of page templates to cover nearly any category. Wix also offers the chance to personalize these templates with a number of specialized features.

Some of the features include:

  • the ability to design your site from scratch or to choose one already made
  • backgrounds
  • video
  • live animation
  • scroll effects
  • a list of apps you can use to manage and grow your site

You can easily create the site you envision.

4. Wix Sites Are Mobile Friendly

Have you ever tried to go to a web page from your smartphone, only to see jumbled text, cut off pictures, or a site you cannot interact with?

This does not happen with a Wix site. Their interface makes your site look great from any device.

Mobile dominates web activity across the world, so businesses lose potential customers when this occurs. However, an extensive study shows that people do often use other devices to visit websites. So this holds some weight, but not all of it.

5. Wix Offers Industry-Leading Search Engine Optimization

SEO helps Google understand your website. This is extremely important for small business owners and niche websites because when somebody types in a word pertaining to your site, you want Google to offer a link there.

Why Wouldn’t Somebody Want to Use Wix?

Wix probably sounds fantastic right now. It’s simple, free, easy to use, and search engine friendly!

Believe it or not, some of the same features that make Wix amazing also make it a bad idea for many business owners. Here are the negative aspects of choosing a Wix website.

1. Wix Is Too Easy to Use

Sounds silly, but here is the reason why. Wix’s simplicity makes it tempting to design your own business site. People spend years in school for web design for a reason.

Web design requires strategic skills involving placement, color, and aspects of marketing that only a real web designer will think of. Making your site look cool does not equate to making your webpage look professional, designing a user-friendly page, or creating a placement strategy that makes your potential market base click where you need them to.

Moreover, if you market yourself as a professional web designer, but use a site that literally anybody can use to design a site, then you will lose credibility fast. You need to use a site like WordPress to professionally build another entity’s site.

2. Your Pretty Page Looks Bad to the Search Engine

Though you want a page that looks great to people, you also want one that makes sense to a search engine. Wix hides some of the crucial complexities that allow you to design your site for the search engine so that your business pops up first on Google. Plus, it can take 1-3 months for your site to appear on the engine.

We mentioned earlier that Wix leads the industry in SEO. However, just because Wix makes themselves seen does not mean that you know how to optimize your page. A Wix review explains an aspect of this downfall more specifically, saying they make image file names into something cryptic, which may sound minor, but affects Google’s algorithm.

3. Wix Hosts Your Site Content

First, choosing a site that owns your content looks amateurish for a blogger, photographer, or anybody posting valuable content. More importantly, this can create future problems for you.

You cannot switch your hosting company. So, if you run into problems, like a slow server or other issues you find with the site, you’re stuck.

You might think that this doesn’t matter much since you do not pay for the site anyhow. But it does, because if you want to switch, you need to start from scratch.

You lose the time you invested in the site and all of your content. Plus, it makes it more difficult to redirect traffic to the new website you end up building for your business.

Research Your Options

Wix web hosting serves the needs of some really well but hinders business for others. Whether or not Wix will work for you boils down to your individual needs. Read more on CMS basics to properly research your options and make an informed decision!